Yahoo teams with McAfee on secure search
Yahoo shares fell 15 percent Monday after Microsoft pulled out of merger talks over the weekend.
After Google, Yahoo operates the second most popular search engine among U.S. users, with 21 percent market share compared to Google's nearly 60 percent, according to data for March, the latest available, from comScore Inc.
The deal gives Santa Clara-based McAfee a way to expose more Internet users to its security software and tempt them to upgrade to premium versions.
McAfee also benefits from teaming with Yahoo because it can use Yahoo's search data to identify sites to examine for security holes and include within its products, McAfee's Dowling said.
The McAfee technology being used on Yahoo's site is a stripped-down version of McAfee's full SiteAdvisor technology that also is available for free directly from McAfee. It uses red, yellow and green icons to label safe and harmful sites. A premium version adds other features.
Billions of sites have harmful content, and the criminal hackers behind them try relentlessly to manipulate search rankings to boost their links and ensnare more victims.
Yahoo's Garg said the company was doing experiments to identify malicious sites and bar them from search results.
But he said "security is not Yahoo's forte" and McAfee's technology gives Yahoo the breadth and depth "many orders of magnitude greater than what we had before."
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